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The Curious Case of Collective Attention Deficit Disorder

It’s a bright, sunny morning. Airily filling up your lungs with a (city variant of) the fresh morning air, you rev up your car and drive to work. As you’re half-way through, you notice a very obvious vibration from your jeans pocket – it’s the usual suspect, the mobile phone. You pick up the call – it’s your soulmate. She rants on and on about the brand-new outfit her dad purchased for her…But you’ve no clue as to what she’s talking about, do you?

Ah, yes. You’re driving – but did you just notice a city bus shave off the side-view mirror and the side-beeding of your car? Oh, okay, you were on the phone.

Yeah, right.

Later that evening, you watch one of those art-house flicks at the friendly-neighborhood multiplex – with your girlfriend as arm-candy. Suddenly, the screen goes dark – it’s apparently a part of the movie which is standard art-house flick material. You jerk your arm into the pant pocket and jerk out your office BlackBerry – can’t miss those mails from your US-based Boss, can you?  It took you a long ten seconds to realize that your arm-candy wanted to make, err, ‘better use’ of the ‘dark break’. You take five more seconds with the BB, before you give in to the girl.

Any of these situations ring a bell?

The second one might be a tad too far-fetched (it’s true though – scene from PVR Mumbai, circa December 2009. ‘Avatar’ was the ‘arthouse flick’, however). But the issue is indeed  a grave problem we all have faced at some point in time

Welcome to the new millennium of Collective Attention Deficit Disorder.

Image Courtesy: http://www.flickr.com/photos/brookhavenlab/

Patients with ‘Attention Deficit Hyperactive Disorder’ would find it difficult to focus on a particular task over a period of time. They get bored with the task fast, and quickly move on to other tasks. They have high tendencies of procrastination and exhibit escalated physical movement.

Today, this disorder is spreading rapidly, directly proportional to the growth of technology in our lives.

It’s necessary evil. We’ve accustomed ourselves to a ‘fast food culture’. We just cannot wait – we want instant results. Be it in any field – we rue traffic blocks, for they don’t allow us to reach our destinations on time. We curse slow computers, ’cause they don’t help us complete our task on time. Our bosses want tasks to be done in unrealistic deadlines. And in this survival of the fittest era, you can’t afford to budge.

Reading is a direct casualty of ADD – first it was hesitation to read long books. Thus, abridged versions were born. Then, people didn’t have time to read even abridged versions; short stories and blogs became the order of the day, for a while. Then came twitter, smashing all existing ‘literature’ with its 140 tiny characters. No, twitter and microblogging is yet to win over traditional publishing – but at this rate of exponential growth, that too could happen.

Even ‘Google’ has moved with the times, pun intended, with Google Instant, for lazybones like us reluctant enough to press the enter key on our keyboard. Remember ‘Google Wave’? It had the ‘revolutionary’ technology that directly posted what we typed (making the ‘enter’ button redundant again) – thus ‘increasing productivity’. In fact, Google’s obsession for fast results was evident by their hiring of the guy who made YouTube instant.

Alright, what’s wrong with shifting attention spans?

Simple – you’d end up wrecking your mind. Accept the fact, we’re not made of Dual Core processors – at least the males amongst us. Women have been multitasking for a while, but they too have a limit. Quoting a friend of mine, “Multitasking IS screwing many things at once.” You may not realize it – but you will, over time. Every time you indulge in more tasks than you can, simultaneously – your mental capacity takes a toll. Your mind’s like any machine – it needs rest. Give it some cool-off time, will you?

With short attention spans, you’d simply reach nowhere.

Here’s a DIY test:

Lay your hands on one of those short stories. Any simple story would do – it shouldn’t be too long. Get a stopwatch, set it on zero. Now, open the first page of your book and start reading – remember to switch on your stopwatch when you start. Once the story is over, note the time spent to read the story. Now that the story is over, choose a second short story of roughly the same length and complexity as the original one. Repeat the process – with one difference. Switch on the music – it should be your favourite track, and read the short story. Record the time taken.

Needless to say, you would have taken at least 50% more time, when you read the story with music on. And trust me, you wouldn’t even remember a lot about the second story – you’d just have a broad idea of what happened. You wouldn’t have enjoyed the music either.

Enough proof, innit?

So how do you tackle this attention deficit disorder?

The sad reality is, there’s no definite solution. You just cannot dump your blackberries and iPhones into the dead sea – they’ve irrevocably become a part of your life. But you can always try to give your full attention to one task at a time. While you are at a critical task, avoid interferences – you’d have the mental push to reply to that text – and if you intend to do that, you may certainly go to hell. :) Spend some time with yourself each day – take a walk, enjoy the beauty of the stars and the night sky (don’t forget to leave that confounded mobile handset in your couch as you go about it. :P ). Try meditation and yoga – with time, you’d be more focussed and productive.

Attention definite disorder is necessary evil – but you can’t afford it to ruin your life. Push it to the wall and leave it there. Go about your life, focussed and ready.

And yeah, give that new BlackBerry/iPhone a miss. it ain’t worth it.

P.S.
You CERTAINLY suffer from CHRONIC attention deficit disorder if you did not complete reading this post. :P

P.P.S.
Watch this video.

Posted in Technology, ViewpointComments (0)

Kaun Banega Crorepati – KBC 4: A Review

“Khaike paan banaras waala,

Khul jaaye band akal ka taala…”

As Amitabh Bachchan’s booming voice, sung (a slightly-tweaked version of) his own popular track, gyrating with thirty-odd beauties, millions of eyeballs applauded. The song-dance sequence by Amitabh officially kicked off the much-awaited fourth edition of Kaun Banega Crorepati.

The studio was a far-cry from the previous studios of the show. Huge pillars added a gothic touch to it – even though the arrangement of the studio remained the same. The new logo of KBC – featuring the new ‘rupee’ sign was emblazoned on the wall. Amitabh walked into the studio from in-between the pillars, with his trademark ‘welcome message’ “Namashkaar, adaam, sat sri akal. Aap sab ko swagat hai, Kaun Banega Crorepati mein!”

As talks about the fourth edition of the country’s most popular game show (which gained immortality through ‘Slumdog Millionaire’) started, there were enough apprehensions. The KBC journey was all downhill – the show progressively plummeted in popularity, season over season. While KBC 1 was shot Star TV to the number 1 slot, Season 2 failed to reach the same level of success, although TRPs hovered around an impressive 9-11. But it had its premature death, with Amitabh falling sick before long. Shah Rukh tried to repeat the AB magic with KBC3, but in vain. Even though the Khan received filmfare awards for the best TV show host and the show was declared the best game show, TRPs did hit rock bottom.

Having burnt its fingers with KBC3, Star TV laid hands off the new edition of India’s most popular game show. Sony Entertainment Television grabbed the opportunity with open arms. Amitabh was back in the reckoning, and the process of ‘return’ started. The core-team had not changed – Sidhartha Basu was still in charge of the groundwork – namely, the questions. There were apprehensions though. With a melange of game shows on TV, would the viewer opt for good-old KBC? The auditions started.

Over 50 lakh people stood in endless queues, and filled endless forms – for that one-on-one with the star of the millenium.

KBC had arrived, once more.

Ten among those 5 million applicants made it to the final round. From a mass communication student to a chef – these ten people hailed from ten different parts of the country, from ten different backgrounds. One of the contestants was a participant in KBC Junior. When informed of the fact, Amitabh jokingly-remarked: “Thank you for making me realize how old I am,” graceful words from a gracious actor!

The contestants had settled down – it was time for the ‘Hot Seat’ question.

“Arrange the following words of this Hindi proverb, in order,” the booming voice instructed.

3.53 seconds later – Rajesh Chauhan, from Jheemar UP, clad in a green shirt and a wide grin, walked onto the hot seat – The lucky first participant of KBC4. “Chale hum, aur aap khelte hai Kaun Banega Crorepati,” Amitabh’s voice echoed with a magical boom. Chauhan, who runs a general store, said that he has been preparing to attend the show for over a decade.

Slight changes were made to the KBC format, to keep with the times. Like the previous editions of KBC, this one also has 12 questions, with prize money starting from 1,000, going on to 1 Crore.  Amitabh announced a surprise package later on – there was a 13th ‘jackpot’ question too, which would give the winner a whopping 5 Crore. The first two questions had a time limit of 30 seconds (The ‘Khadiya-babu’, takes a side-seat with ‘Computer-ji) – the question stands cancelled if participants fail to answer it on time. The remaining questions will have a time limit of 45 seconds, until the 7th question – after which, ‘Khadiya-babu’ remains suspended. The prize money-increments remain the same, however.

The ‘lifelines’ have been slightly tweaked – There are a total of four lifelines, this time. The first three – ‘Audience Poll’, ‘Phone a friend’ and ‘Ask an Expert’ – will be available throughout the game. ‘Ask  an expert’ is a new ‘lifeline’ – where experts on a domain will be assisting contestants, with their questions. The fourth-lifeline is a modification of 50/50 – the ‘Double Dip’. It will only be available to contestants after the seventh question (after winning the 3,20,000 price). In double dip – a contestant can answer twice. That is, he could answer wrong once, and get away with it, only to try a second time. Quite interesting.

Charu Sharma was the ‘expert’ for Episode 1. Through videoconferencing (apparently – it could even been an earlier recording), he wished Amitabh a happy birthday (the show was telecast on Amit-ji’s birthday) and Chauhan good luck. Chauhan had a surprise in store – his favourite actor, Sanjay Dutt was with Charu, on the screen. Chauhan was enamored with surprise. So much for being the first contestant in the country’s most popular game show!

Soon, the game began.

Chauhan, a wide-eyed village dweller appeared calm and confident. His preparation showed, and his answers were quick and spot-on. From easily identifying the “orange city of india” (Nagpur), to presciently realizing the chess piece occupying the maximum position (pawn), Rajesh Chauhan enjoyed a dream run. He was not sure about India’s first spaceship to moon – and needed a lifeline to opt for ‘Chandrayaan 1′.  Charu Sharma helped him out with the seventh question, telling him that NREGA was named after none other than the father of our nation – Mahatma Gandhi.

Rajesh Chauhan made Rs 3,20,000.

Amitabh had twelve cheque leaves ready for each contestant – signing cheques as rounds passed. Chauhan had bagged his 3,20,000 cheque. That was when Amitabh broke the 5 crore ‘jackpot’ prize that was kept under the hood until then. The crowd was euphoric, and Chauhan was tensed – now he had to get home with the 5 crore.

Bachchan shot his eighth question – Rajesh had to identify what these four were: Gyaneshwari, Lichchavi, Gorakhdham and Sarayu. After a lot of thought, Chauhan correctly identified Lichchavi and Sarayu as rivers and went for the same option. Bachchan quizzed him repeatedly: “Is this your final answer?” Chauhan nodded.

He was wrong.

The four are express trains plying through the country – and the four suffered accidents over the past year.

Chauhan’s face wilted in disappointment. Probably realizing that every emotion of his was being captured by ten-odd cameras, he doubled up and smiled – smilingly accepting his 3,20,000 cheque (30% of which, he’d be losing to the Income Tax department).

The show was not over for Chauhan. Before he could bat an eyelid, lo and behold, Sanjay Dutt walks into the studio! Rajesh was overcome with happiness – and Sanjay gave a warm ‘jaadu ki chappi’ to the general store-propreiter. Together, Sanjay and Rajesh sung ‘Happy Birthday’ to Amitabh, and both of them left the studio.

It was time for the next ‘Fastest Finger first’ – and the nine remaining contestants peered onto the television screens. This time, the contestants had to arrange members of the ‘Kapoor’ family in decreasing age. Only 3 got it right, and Alok Kumar, from Orissa did it in a little over 5 seconds. This dude, a self proclaimed quizzer, was severely hit by the ‘heat’ of the hot seat. Tensed to the core, Alok was un-nerved, and used up both his lifelines in the first three questions. Before Amitabh could ask the fourth question, the famed ‘KBC alarm’ rang – and the show was over, one and a half hours later.

KBC-1 was all about seeing the charm and charisma of the Big B in the small screen. Season over season, the charm wilted out. The Shah Rukh effect, maybe – it was a pleasure to watch Bollywood’s biggest superstar on the small screen, once again. The wait to see Bachchan-saab on television was indeed reminiscent of the same feeling I all went through, ten years back. Big B is bigger, KBC has changed (a new logo, a new format and a new channel) – but the charm and the appeal remains the same. KBC4 has nothing new to offer, it’s the same old wine – which now tastes better, having aged by ten years. KBC4 is not just a trip back to memory lane; it maybe reworked trivia quiz – at times a tad too trivial, but it’s a show that affects you. It’s one show, that you’ll be able to recall – scene-by-scene, question-by-question.

Do watch Kaun Banega Crorepati 4 on Sony Entertainment Television, every Monday – Thursday, at 9 PM.

Especially, those of you who missed out on the earlier avatars – you’re gonna love it, trust me.

Image Courtesy: setindia.com, Wikimedia Commons.

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